Details
One-day course
CPD Credit: 7 hours, C1/C3
Course Overview
This course delves into intellectual property and intellectual property management. It explores the different forms of IP, both registered and unregistered, and how each form links to innovation and creativity.
It looks at the key IP processes one needs to master to be good at IP. It examines the different IP models or ways of playing ‘the game of IP’.
IP is evolving and changing so the key trends in the world of IP and the implications of such changes will be highlighted.
Course Aim
The goal of this course is to ensure that the participants gain a good understanding of intellectual property (IP) and intellectual property management.
Participants should leave with an appreciation of how IP relates to innovation and creativity, from both a value and risk perspective.
The course aims to equip the participants with sufficient knowledge to be able to conduct an informed conversation regarding IP in a professional setting.
The course includes case studies to ensure the participants can link IP to real life day-today engineering activities and/or challenges.
Course Objectives
After the course, participants will be able to:
- Have a good understanding of IP and how IP may be viewed as a management system for innovation and creativity.
- Have a good basic understanding of the different forms of IP, how they work, as well as the oddities and idiosyncrasies associated with this.
- Appreciate that IP management involves various key processes such as IP creation, IP Portfolio management, IP enforcement and IP exploitation.
- Understand that IP has both value and risk.
- Appreciate that IP is a valuable source of information.
- Understand that IP requires strategic thinking.
Course Programme
The course agenda is as follows:
- The definition of IP
- The different forms of IP
- The key IP processes
- Different IP models
- The different entities in the IP sector
- IP management concepts
- IP data
- IP trends
- IP strategy
Who Should Attend
This course is ideal for engineers in any branch of engineering, regardless of whether they are focused on pure research, technology development, product or service development and even product service or maintenance.
IP is not the preserve of any one industry or sector, so engineers in any industry would benefit from this course.
Trainer Profile
Donal O’Connell
Managing Director of Chawton Innovation Services Ltd
Donal O'Connell is the founder and Managing Director of Chawton Innovation Services Ltd, a company focused on intellectual property education and training; IP consultancy; and IP solutions & tools.
Donal has delivered a range of IP educational programmes over the years, a mix of basic education as well as masterclasses for a diverse range of clients. His company has also expanded into e-learning offering a comprehensive e-learning solution (bite size videos, short papers and e-quiz modules) for employees e-learning.
Donal has completed over two hundred IP related consultancy projects, some narrow scope tactical IP projects and some broad scope strategic IP projects for SMEs, MNEs, IP Law Firms, Financial Services Firms and Universities.
Donal’s company also offers a suite of IP solutions & tools – IP asset registers; trade secret management solutions; IP audit tools; IP risk management solutions; IP & tax tools; and software product or service assessment tools.
Donal graduated from NIHE Limerick (now The University of Limerick) in Ireland in '85, with a Degree in Electronic Engineering. He is formerly a VP of R&D and a Director of IP at Nokia. Donal is a Visiting Researcher at Imperial College Business School in London where he has taught the IP Elective on ‘IP Management'. He is also a regular speaker at IP conferences and speakers.
Donal’s first book “Inside the Patent Factory” was published by Wiley & Sons in 2008. His second book “Harvesting External Innovation” was published by Gower Publishing in 2011. His third book “Intellectual Property Risk Management” was published by Amazon in 2022. Donal has also contributed as a co-author to some other books in IP.
Donal has written almost 200 short papers on various aspects of IP some of which have been published in several reputable magazines, web sites and blogs.
Since 2013, Donal has been included into the IAM 300 (the world's leading IP Strategists) an annual listing of those individuals identified as offering operating companies and other IP owners world-class advice on maximising the value of their intellectual property.
Testimonials
- Shane Loughlin, The ESE Academy – “This was excellent. It is very important for Ireland.”
- Sean Barrett, New Wave Technologies Ltd – “Donal's in dept knowledge of the subject added to the quality and clarity of what was presented.”
Please contact the CPD Training Team for further information on scheduled course dates and In-Company options.